## Use Cases for Telco

Unacast’s [location data processing engine](/content/products/telco-data-processing/index.html) empowers Telcos to unlock new revenue streams and ways of improving their network through mobility insights.

### Add New Revenue Streams

Provide valuable mobility insights to retailers and transportation authorities — things like foot traffic, trade areas and visitor demographics, and how people travel in a country (car vs. public transportation).

[Explore New Revenue Streams](/content/industries/telco#get-started/index.html)

### 5G Rollout and Capacity Allocation

Prioritize infrastructure investments and dynamic network adjustments in areas where it's most needed by understanding people movement patterns combined with cell towers data.

[Understand People Movements](/content/industries/telco#get-started/index.html)

### Provide Media Insights

Create customer segmentations based on how different groups of people interact with physical locations, and add new revenue streams by assisting out-of-home (OOH) advertising in a privacy-compliant manner.

[Start Building Insights](/content/industries/telco#get-started/index.html)

### Reduce Drive Testing Costs

Reduce the cost of drive testing by mapping signal distribution using existing network and CDR data.

[Explore Drive Testing](/content/industries/telco#get-started/index.html)